I'm so sick of the fucking internet, dog. I'm super visual, that's just how I get any of my points across. Īllure : Why was it important for you to launch these items in a pop-up store? It is less wanting in on beauty world and more, "Oh, I want to try my hand at this." I'm super blessed to be in a position where any idea I have, I've got the means to. I like perfume, so I said, "Oh, I'm going to make one!" I like to wear glitter nail polish a lot, so I wanted to make a few colors that I rarely get to see. Tyler, The Creator: I don't like to say I'm getting into the beauty world. "It has to be this, it has to be that - I think luxury is what makes you fucking happy."Īllure : What inspired you to make your first foray into beauty? "Everyone has tricked themselves into thinking luxury a specific type of thing," he says with a grin. It represents Tyler's version of luxury, a word that he doesn't like to use. In more concrete terms, the fragrance is a visceral, sweet mélange of mandarin, jasmine, musky rose, and sandalwood, housed in a cylindrical glass bottle with a green flower petal cap. "That's what it reminds me of - the moment when all you have to do is worry about what you're going to eat for the rest of the day," he says. " smells like letting the water dry on your skin," Tyler explains to Allure over a Zoom call from his home in Los Angeles. At his recently-launched Malibu, California pop-up for Golf le Fleur*, the artist debuts his latest efforts: a smattering of clothing and accessories, a three-piece nail polish offering ($55) that includes two solid pastels and a clear glitter option, and French Waltz ($40-$200), the olfactory manifestation of the 30-year-old's life of leisure.
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